Social Media Marketing (SMM) is an art of getting referral traffic to your website with the help of major social networks such as Facebook, Twitter, Google+, LinkedIn, YouTube, etc. via several social activities to drive traffic from the sources other than search engines. It is similar to SEO and when both are used hand in hand, it will lead to various benefits.

ICF Provides hands-on-practical training on social media marketing course in order to provide in-depth knowledge of the latest techniques and strategies for a result-oriented approach.

We teach you on how to create viral marketing campaigns using paid, earned and organic social media strategies on various channels. On the whole, the training will cover how to market a brand name, product or service and draw massive traffic from different social networking sites and how to create paid advertisement campaigns to the relevant audience. If you do so, your brand will get a name, and its awareness will increase across the globe.

Who Should Attend This Training?

  • Students
  • Freshers
  • House Wife
  • Business Peoples
  • Business Heads
  • Sales & Marketing Team
  • Digital Marketing Team
  • Web Design & Development Team
  • Sales & Marketing Team

Special Features - Master Certification Training

  • Live Instructor-led Sessions
  • Research Based Internship
  • Hands-on Projects and Assignments
  • Updated Curriculum according to latest industry standards
  • Expert Trainers (18+ years Experince)
  • Learn latest techniques and strategies in SMM
  • Weekdays and Weekend classes available

Our USP

Lower Fees in the Digital Industries!

Exposure to Live Projects From Day 1
A Complete Practical Approach to Training

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SMM Course Sessions

Facebook Marketing Fundamentals

  • Profiles and Pages

  • Business Categories

  • Overview of Google AdWords

  • Getting Assets Ready

  • Creating Facebook Pages

  • Page Info and Settings

  • Facebook Page Custom URL

  • Invite Page Likes

  • Featured Video

  • Scheduling Posts

  • Facebook Events

  • Reply and Message

  • Facebook Insights Reports

  • Competitor's Facebook Page

  • Ban User on Facebook Page

  • Connect with Twitter

  • Facebook Ad Campaigns

  • Organic v/s Paid

  • Defining Ad Objective

  • Performance Matrix

  • Ad Components

  • Designing Creative Image

  • Facebook Ad Structure

  • Setting Up Facebook Ad Account

  • Create Ad - Targeting

  • Create Ad - Budgeting

  • Create Ad - Creative

  • Content and CTA

  • Boosting Page Posts

  • Page Promotion

  • Video Promotion

  • Tracking Pixels Code

  • Remarketing - Website Visitors

  • Custom Audiences - Look Alike

  • Managing and Editing Ads

  • Ad Reports and Ad Insights

  • Billing and Account

  • Facebook Advance Strategies

    Facebook ads are a great way to reach a new audience, engage your existing audience, and help drive up both awareness and sales of products and services. Many entrepreneurs and small businesses have at least experimented with Facebook pages and ads, but few know enough about all of the options and settings to be able to make the most of the tools and optimize for conversions.

  • Facebook Business Manager

  • People, Pages and Roles

  • Ad Accounts Configurations

  • Ad Agencies and Assigning

  • Shared Login for FB Business A/c

  • Power Editor - Most Advance

  • Email Targeting on Facebook

  • Facebook Offers

  • CTA on Page

  • Posts for Location

  • Save Time with Third Party Tools

  • Case Studies

  • Practical Examples

  • Google Plus

  • G+ Pages Ranks Higher

  • Google Plus Profile

  • Google Local Business

  • Google + Company Page

  • Adding Contact Links

  • Utilizing +1 Button

  • Managing Circles

  • Posting Contents

  • Google Hangouts

  • Social Relevance to G+ in Adwords

  • Sharing G+ Buttons on Website

  • HashTags and Mentions

  • Review and Testimonials

  • G+ Mobile App

  • Integration with Website

  • Marketing on Pinterest

  • Why use Pinterest

  • Inbound marketing methodology

  • Pinterest Tools

  • Pinterest for Busines

  • Set up your business account on Pinterest

  • Create boards that reflect your business

  • Engage with your audience

  • Integrate your website with your Pinterest account

  • Grow your following and influence on Pinterest

  • Get more traffic back to your site from Pinterest

  • Increase your leads and sales using Pinterest

  • Marketing on Twitter

    Twitter is an information network made up of 280-character messages called Tweets. It’s an easy way to discover the latest news related to subjects you care about.

  • How to increase your Followers

  • Find and follow others

  • Connecting your mobile

  • BUILD A VOICE: Retweet, reply, react

  • MENTION: Include others in your content

  • GET FANCY: Explore advanced features

  • Successfully marketing Campaigns on Twitter

  • Followers Target, Lucky Hashtag, Retweet To Win

  • Hashtag & Link Tweeting,

  • Promoted Account, and Promoted Tweets

  • Marketing on Linkedin

  • How to create Company pages

  • Importance of Linkedin Groups

  • Linkedin Ad’s

  • How to Advertised & run Campaigns on Linkedin

  • Linkedin Premium features – Sales Navigators

  • Instagram Marketing

  • Promote your business on Instagram

  • How to use Instagram for promotions

  • Setting up your business profile

  • Posting videos & pics on Instagram to build followers

  • Instagram Marketing Tips
  • YouTube Marketing

  • YouTube Channel

  • How to Manage, Promote & Advertise on Youtube

  • YouTube Creator Studio

  • YouTube Upload

  • YouTubeAnalytics

  • YouTube Editor

  • YouTube SEO

  • YouTube Ads

  • Create Successful YouTube Marketing Campaigns

  • YouTube as an affiliate, how to monetize